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History of CXMEE

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--------------------------------- The Forteenth CXMEE ---------------------------------

Profile
The four-day 14th China Xiamen Machinery & Electronics Exhibition (CXMEE) concluded on April 11, 2010 in Xiamen with fruitful results.
With the concerted efforts of the business communities across the Taiwan Straits, and by taking advantage of the global economic recovery and the warming relations across the Taiwan Straits, the 14th CMXEE saw a significant improvement in overall standard and scale, richer functions, greater specialization, and more substantial results. It exhibited the following five major characteristics:
I. Exhibition Scale Up 30% and Brand Recognition as a Specialized Exhibition Boosted
With 14 years of development, CXMEE’s scale has been expanding steadily, its standard has been improving continuously, and its status as Asia’s premier machinery and electronics exhibition has generally recognized in the industries. The 14th CXMEE attracted more than 800 enterprises and provided a record number of 2,547 booths (including over 500 ones for Taiwanese enterprises), up 30% from last year. The exhibition of this year’s CXMEE largely had the following three features:
Firstly, engineering machinery emerged as a strong force and CXMEE’s functions as a trading platform consolidated.
This year’s CXMEE included the 2010 China (Xiamen) International Engineering Machinery and Building Material Machinery Exhibition. It attracted more than 70 complete machinery builders and 200 parts and components markers, including XGMA, Lonking, Jinglong Machinery, and NFLG. It provided 878 booths, almost double the number last year (470), becoming a magnet for visitors at CXMEE. All domestic engineering giants, including XMCCC, XGMA, Lonking, Liugong, and Jingong were all on full display. XMCCC alone staged an exhibition stand of 2000 square meters, becoming the largest exhibitor at CXMEE. Statistics show that the engineering machinery exhibition saw exports deals worth more than US$ 50 million, domestic sales deals valued at RMB 207 million, and potential deals worth RMB 386 million. XMCCC secured deals worth USD 12.91 million, while XGMA, a first-time exhibition at CXMEE, clinched sales contracts valued at RMB 2.54 million and concluded negotiations for supply contracts worth RMB 6 million.
Secondly, industry leaders increased their presence at CXMEE, and the technological standard of exhibits rose.
Internationally recognized industry leaders such as American companies HAAS, Hardinge and Hurco, German firms DMG, TRUMPF and Siemens Appliances, C&U, Dongdian Energy, Victor Taichung Machinery, XGMA, and Xiuggong, attended the exhibition for the first time. GF AgieCharmilles, Haitai Plastics Machinery, Haitian Plastics Machinery, Chende Plastics Machinery, Japan’s Sodick, Mazak, Amada and Panasonic Welders, Stanley Tools, OTC Welders, Hyundai Lathe, and many other renowned enterprises continued to take part in the exhibition, with repeat exhibitors accounting for more than 70%. The number of lathe and rubber and plastics machinery builders at the exhibition increased significantly, and the exhibition of instruments and industrial controls also expanded remarkably. This indicates that CXMEE’s specialization standard has further risen and provides a convenient procurement platform for buyers.
Thirdly, more high-tech products were features and new product releases saw remarkable results.
A significant number of exhibitors took advantage of CXMEE to display their latest sophisticated products. For example, XGMA exhibited China’s first CNG compressed-natural-gas engineering machine with low emissions and zero noise. Topstar Lighting showcased its state-of-the-art T5 fluorescent lights, which boast a service life of 30,000 hours. Ever Shine LED exhibited its small LED night lamps, which took the company 10 years to develop and consumes just a kilowatt of electricity a year. Xiamen Top Unive Technology unveiled the world’s first soft sunlight landscape lamp. Liwin Mechantronic Technology unveiled its “cozy family elevator”. All these products grabbed the attention of CXMEE participants and the press. CXMEE has become the best platform for enterprises to showcase their latest high-tech products.
Also at CXMEE, ceremonies were held to mark the formation of the Cross-Straits Optical Communication Industry Alliance, the establishment of mainland China’s first Taiwan talent service center, the first direct shipment of mainland China engineering machinery to Taiwan, and the sales of the first batch of low-carbon eco-friendly XGMA loaders to Thailand. Many delegations from the heavy machinery industries in Taiwan and Southeast Asia explored procurement opportunities at CXMEE, playing a significant role in pushing forward the development of the West Taiwan Straits Economic Zone and in facilitating the efforts of both sides of the Taiwan Straits to tap into the international market.
II. Industries across the Taiwan Straits Were Actively Involved and the Number of Professional Participants Rose
The 14th CXMEE continued to draw participants from throughout the world. As of noon of April 11, CXMEE attracted 34,839 visitors from 31 countries and territories, including 5,546 overseas visitors. Total attendance rose by more than 3,000 from last year. Taiwan continued to be the largest source of overseas visitors, with 2,438 visitors, accounting for 43.9 percent of total overseas visitors. Countries and regions with a large presence at CXMEE included Indonesia, Malaysia, Vietnam, Japan, Thailand, Singapore, the United States, Australia, and Hong Kong.
The year’s CXMEE also attracted a large number of overseas organizations. More than 80 overseas organizations participated, including the Taiwan Electrical and Electronic Manufacturers’ Association, the Taipei Importers and Exporters Association, the Cross-Straits Common Market Foundation, Taiwan Turnkey Project Association, Taichung World Trade Center, China E-commerce Association, Kaoshiung Small and Medium-sized Enterprises Association, Kaoshiung World Trade Association, Taiwan Pan-Asia Human Resources, Taiwan Chinfon Group, Taiwan Optical Communication Industry Association, Taiwan Photonics Industry and Technology Development Association, Taiwan Tsinghua University Photonics Research Institute, Taiwan Lighting Fixture Exporters Association, the United States International Chamber of Commerce, and Hong Kong Xiamen Friendship Association, as well as procurement delegations from Vietnam, the Philippines, Malaysia, Thailand, Indonesia, and Singapore.
III. Forums and Seminars Focused on Hot Topics and Explored Trends in Cross-Straits Industrial Cooperation and Development
The 14th CXMEE included 22 forums and seminars on cross-straits economic and trade exchanges, technical standard consultation, and product and technology promotion. There were five forums on economic and trade cooperation across the Taiwan Straits, five forums on the formulation of industrial standards and analysis of market situation, and 12 forums on specialized technologies. A total of 112 distinguished guests spoke at the forums and seminars, attracting audiences of more than 5,000. Overall, this year’s forums and seminars had the following three characteristics:
Firstly, the Cross-Straits Economic and Trade Forum explored hot topics across the Taiwan Straits and drew intense attention.
As a signature forum of CXMEE, the Cross-Straits Economic and Trade Forum was themed around the conclusion of the Economic Cooperation Framework Agreement (ECFA) between the sides of the Taiwan Straits and the development of the West Taiwan Straits Economic Development Zone. At the forum, experts, scholars and business elites explored the significance and functions of the ECFA and the ways to create more welfare for people on both sides. Participants reached a consensus that ECFA represents an irreversible trend and will facilitate the further normalization of cross-straits relationship.
Secondly, specialized forums promoted cross-straits industrial cooperation and technical exchanges were boosted.
The 2010 Cross-Straits Photonics, the Fourth Cross-Straits Flat Panel Display Industry Cooperation Forum, and the Symposium on the Development Trends of the Optical Communication Industries, played an instrumental role in promoting the exchanges of the photonics industries across the Taiwan Straits. The Third Cross-Straits E-commerce Development Forum and the 2010 Global Search Engine Marketing Convention facilitated e-commerce partnership across the Taiwan Straits and identified the development trends of the Internet. The Seminar on the Development of the Internet of Things and Cooperation in the Optical Communication Industries provided an in-depth discussion of the Internet of Things. Moreover, many participating enterprises and industrial associations took advantage of CXMEE as a platform to unveil new technologies, processes and products. Overall, technology exchange and promotion has become a major theme of CXMEE’s forums and seminars and an effective trading platform for promoting new technologies and products.
Thirdly, more forums joined CXMEE and its function in information sharing consolidated.
Renowned economist Yi Xianrong held a lecture on the current financial market situation and future investment opportunities. And the first Cross-Straits Business Forum was also held, where scholars from across the Taiwan Straits shared insights into the integration and development of commercial capital across the Taiwan Straits and explored China’s new economic growth models. Other special forums and seminars include the first Cross-Straits Digital Learning and Future Classroom Summit Forum and the Explore ASEAN – Symposium on the Opportunities and Challenges of International Project Contracting and Engineering Machinery Products. CXMEE has emerged as a major platform for enterprises on both sides of the Taiwan Straits to engage in economic and trade exchange, jointly tap into the international market, and share information.
III. Investment and Trade Opportunities Abounded and Remarkable Results Achieved
The 14th CXMEE Organizing Committee presented three investment and trade matchmaking symposia in line with the industrial advantages across the Taiwan Straits. Firstly, the Cross-Straits Investment and Trade Matchmaking Symposium attracted 17 Taiwanese enterprises and more than 130 mainland companies, with two deals signed, worth US$ 2.6 million. The participating enterprises also concluded negotiations for potential contracts valued at US$ 5.45 million. Jiada Technology signed an agreement to establish a presence at Xiamen Software Park. Secondly, the Energy-saving Lighting Procurement Matchmaking and Information Release Conference drew 11 buyers and more than 80 suppliers, with orders worth US$ 40 million placed. Thirdly, the Modern Lighting Demonstration Project Demand and Supply Matchmaking Symposium brought together 42 Taiwanese manufacturers, 80 buyers from 35 mainland cities, and 260 representatives from industrial parks throughout Fujian province. At the symposium, five domestic enterprises unveiled new products and 10 enterprises displayed their products. The highly relevant symposium has provided an efficient and swift platform for Taiwan and Fujian to forge investment and trade ties.
Participating enterprises were pleased by the substantial results they received at CXMEE. For example, HAAS and Hurco, both American companies, receied orders worth RMB 5 million and RMB 1 million, respectively. Zhangzhou Mingxin Welding, which has taken part for eight straight years, received orders worth RMB 2.5 million and potential orders worth more than RMB 5 million. L. K. Group received orders valued at RMB 8 billion. Mazak received orders worth RMB 4.8 million. Taiwan’s Asian Plastics received orders worth RMB 2 million. And Taiwan’s Kent Industrial received orders worth RMB 1.7 million. Taiwan’s Hot Frog Industry sold dozens of machine worth more than RMB 4 million.
In addition to the exhibitions, forums, seminars and symposia, CXMEE also presented a series of supporting events in line with its functions in promoting “exchanges, trading and friendship”. The Cross-Straits Premium and Special Commodities Exhibition provided 292 booths for special commodities, agricultural products, arts and crafts, foodstuffs, and household articles from both sides of the Taiwan Straits. The Organizing Committee also staged the fifth Mainland Job Fair for Taiwanese Professionals and University Graduates, the ninth Cross-Straits Machinery and Electronics Talent Fair, the 2010 Cross-Straits (Siming, Xiamen) Folklore Cultural Festival, and the South Music Orchestral Concert – Lady Chen Sanwu. All these events have further enriched CXMEE and consolidated the friendship across the Taiwan Straits.
CXMEE was extensively covered in the Chinese and international press, making numerous headlines in China and abroad. A total of 446 journalists from 50 domestic and foreign media organizations reported on CXMEE, including People’s Daily, Xinhua News Agency, Economic Daily, Central People’s Radio, CCTV, China News Services, China Radio International, China Daily, First Financial Times, Xinhua Net, Hong Kong Phoenix Satellite TV, Taiwan Central TV, ETTV, TVBS, SETTV, and Singapore’s United Morning Post. Altogether, more than 2,600 pieces of news were reported on CXMEE. The Xinhua Net also provided a live broadcast of the opening ceremony of CXMEE. The extensive media coverage has further enhanced CXMEE’s brand recognition and influence.
To ensure a successful CXMEE, the Xiamen municipal government made meticulous security, health, transportation, accommodation and catering arrangements for participants.
CXMEE will take advantage of the historical opportunities opened up by the development of the West Taiwan Straits Economic Zone to consolidate its status as a major machinery and electronics exhibition in the world. CXMEE is set to play a stronger role as a bridge for cross-straits economic and trade exchanges and make greater contributions to the mutual prosperity across the Taiwan Straits and the promotion of the reunification of the motherland.

We appreciate your consistent support for CXMEE. We’re looking forward to welcoming you to the 15th CXMEE in Xiamen in April 2011.

 

Important Activities and Conferences

 

Key Events
April 7th Wednesday

1. Plenary Session of Organizing Committee (& Press Conference) (15:30)
Venue: Room 306, Xiamen International Conference & Exhibition Center
Sponsor: Organizing Committee of the 14h CXMEE
Attendees: Organizing Committee Director, Deputy Directors, Members, Secretary-General, Deputy Secretary General, Team Leaders, Deputy Team Leaders, Media Organizations

2. Welcome Reception of the 14th CXMEE (19:00-20:15)
Venue: Multifunctional Hall, Xiamen International Conference & Exhibition Center
Attendance: 500 Persons
Sponsors:
Xiamen Municipal Committee of Communist Party of China (CPC)
Xiamen Municipal People’s Government
Organizers:
Xiamen Municipal Reception Office
Xiamen Taiwan Trade Promotion Center
Attendees: Domestic and overseas dignitaries (by invitation only)

April 8th Thursday
3. Opening Ceremony of the 14th CXMEE (9:00)
Venue: Lobby of Xiamen International Conference & Exhibition Center
Sponsor: Organizing Committee of the 14th CXMEE
Organizers:
Xiamen Taiwan Trade Promotion Center
Attendees: Domestic and overseas dignitaries and delegation representatives (by invitation only)

 

Important Forums and Seminars
April 8th Thursday
1. Cross-strait Economic and Trade Forum 2010
Time: 9:50-12:00, April 8th
Theme:
Venue: International Conference Hall, Xiamen International Conference & Exhibition Center
Sponsors:
Cross-strait Association of Economic and Trade Exchange
Cross-Strait Common Market Foundation
Xiamen University
Organizing Committee of the 14th CXMEE
Principal Speakers:
Liu Cigui, Mayor of Xiamen Municipal Government
Jiao Youjun, Director-General of Taiwan Electrical & Electronic Manufacturers' Association
Hong Du, Executive Director, Taiwan Cross-Straits Common Market Foundation
Yan Zheng, Advisor to Fujian Provincial People’s Government; Former President of Fujian Academy of Social Sciences
Zhang Wuyue, President of China Research Institute, Tamkang University, Taiwan
Liu Bizhen, Former Vice President of Taiwan China Economic Research Institute
Yi Xianrong, Research Fellow of Financial Research Institute, Chinese Academy of Social Sciences

2. Professor Yi Xianrong Lecture
Time: 14:30-17:00
Theme: Flat Panel Cooperation for Win-Win Results
Venue: Sea-view Room, Xiamen International Conference & Exhibition Center
Sponsor: Organizing Committee of the 14th CXMEE

3. 2010 Cross-Straits Photonics Forum & Industry Matchmaking Symposium
Time: 9:30-12:00 
Theme: Partnership in cross-strait photonics industries for energy conservation and carbon reduction
Venue: Multifunctional Hall 1, Xiamen International Conference & Exhibition Center
Sponsors:
Xiamen Municipal People’s Government
Fujian-Taiwan Economic Cooperation Promotion Commission
Fujian Provincial Information Bureau
Fujian Provincial Science & Technology Department
China Electronic Audiovisual Industry Association
Taiwan Electrical & Electronic Manufacturers' Association
Taiwan Photonics Industry & Technology Development Association
Taiwan Lighting Fixture Export Association
Hong Kong Applied Science & Technology Research Institute

4. 2010 Cross-Strait Photonics Forum & LED Lighting Event 
Time:    14:00-17:50, April 8
              9:00-12:00, April 9
Theme: Promotion of “10 Citie & 10,000 Lamps” Initiative, facilitation of energy-saving lighting, and LED interior lighting design and application seminar
Venue: Conference Room 304, Xiamen International Conference & Exhibition Center
Sponsors:
Xiamen Municipal Leading Team for the Coordination of LED Industry
Xiamen Science & Technology Bureau
Xiamen Quality & Technology Supervision Bureau
Xiamen Office of Emerging Industries

5. 2010 Cross-Straits Photonics Forum & Industry Matchmaking – Optical Communication Event
Time:    14:00-17:50, April 8
              9:00-12:00, April 9
Theme: A seminar on the development trends of the optical communication industry when the merging of the “three networks”
Venue: Conference Room 402, Xiamen International Conference & Exhibition Center
Sponsors:
Xiamen Science & Technology Bureau
Xiamen Office of Emerging Industries
Optical Communication Committee of Shanghai Communication Society
Optical Communication Consultancy Net

6. Cross-Straits Communication Industry “Internet of Things” Development & Cooperation Seminar
Time: 14:30-17:30
Venue: Conference Room 401, Xiamen International Conference & Exhibition Center
Sponsor: Xiamen Municipal People’s Government
EnquiriesMr. Zibing Gao 13600923321  Ms. Zhanghua 0592-2669859

7. Explore ASEAN – Seminar on the Opportunities and Challenges of Outward Construction Contracting and Engineering Machinery Products
Time: 14:00-17:00
Venue: Conference Room 305, Xiamen International Conference & Exhibition Center
Sponsors:
China Chamber of Commerce for Outward Contracting
Organizing Committee of Xiamen Engineering Machinery Exhibition

8. The 4rd Cross-Strait FPD Cooperation Forum   
Time: 9:00-17:30
Theme: Deepening cross-straits cooperation and achieving fast growth in the FPD industry
Venue: Sea-view Room, Xiamen International Conference & Exhibition Center
Sponsors:
Xiamen Municipal People’s Government
China Electronic Audiovisual Industry Association
Contents: Leaders of state ministries and commissions will be invited to the forum; experts and enterprises from across the Taiwan Straits will explore the further consolidation of the industries across the Taiwan Straits and promotion of Xiamen’s FPD industry development plan

April 10th  Friday

  1. Search Marketing Expo. China, Xiamen 2010


Time: 9:15-11:45, 13:30-17:00 , April 9
               9:15-11:45, 13:30-17:00, April 10
Venue: April 9 – International Conference Hall, Conference Rooms 401 Xiamen International Exhibition & Conference Center
                   April10 – International Conference Hall, Conference Rooms 401 Xiamen International Exhibition & Conference Center
Sponsors:
Xiamen Interactive Era Cultural Communication Co., Ltd.

10. 1st Cross-Straits Digitized Learning and Future Classroom Summit Forum
Time: 9:00-12:00
Venue: Conference Room 304, Xiamen International Exhibition & Conference Center
Sponsors:
Xiamen Municipal Education Bureau
Xiamen Municipal Information Industry Bureau
China Software Association

 

April 10th Saturday
1. 2010 Third Cross-Straits E-Commerce Development Forum
Time: 9:30-11:30
Theme: How to build a cluster of e-commerce industries as fast as possible
Venue: Sea-view Room, Xiamen International Conference & Exhibition Center
Sponsors:
Organizing Committee of the 14h CXMEE
Xiamen Municipal Trade Development Bureau
Xiamen Municipal Information Industry Bureau
Xiamen Science and Technology Bureau
Xiamen Office of Emerging Industries
Taipei E-Commerce Association
Kaohsiung E-commerce Association

 

Support Events

  1. Cross-Strait Folk Art Festival (Siming, Xiamen) 2010

Date: April 8-11
Venue: Eastern Square, Xiamen Cultural & Arts Center
Sponsors:
Organizing Committee of the 14h CXMEE
Siming District Committee of Communist Party of China (CPC)
Siming District Government
Organizers: Xiamen Siming District Economic & Trade Development Bureau
Attendees: Members of the domestic and overseas delegations and citizens

April 8th Thursday
2. Handover Ceremony for the First Direct Shipment of Mainland China Engineering Machinery to Taiwan & Opening Ceremony of Xiagong Machinery Exhibition
Time: 9:40
Venue: Xiagong Machinery Exhibition Area, Pavilion H, Hall 2, Conference & Exhibition Center
Sponsors: Xiagong Machinery Co., Ltd.
Organizer: Xiagong Machinery Co., Ltd.
Attendees: Representatives of domestic and overseas buyers (visitor’s pass required for direct access to the exhibition area

3. 2010 Xiamen International Cow Parade
Time: 10:30 (opening ceremony)
Venue: Xiamen Genshen Zhiye Creative Culture Park
Sponsors:
Xiamen Federation of Literary & Art Circles
Xiamen Taiwanese Investors Association
Arts & Design College of Fuzhou University
Organizer:  Xiamen Genshen Zhiye Creative Culture Group

4. 14th CXMEE Concert – South Music Symphony Legend of Lychee Mirror
Time: 20:00
Venue: Hongtai Art Center (across the Sports Center on East Hubin Road)
Attendance: 800
Organizer: Hongtai Cultural Communication Co., Ltd.
Sponsor: Xiamen Employee Cultural and Sports Association, Xiamen Theater

April 9

1. Handover Ceremony of China’s First Batch of Low-carbon Loader (Xiagong) to Thailand
Time: 9:40, April 9
Venue: Hall C Lobby, Conference & Exhibition Center
Sponsor: Xiagong Machinery Co., Ltd.
Organizer: Xiagong Machinery Co., Ltd.
Attendees: Representatives of domestic and overseas buyers (visitor’s pass required)

2. The 5h Xiamen Job Fair for Taiwanese Professionals & Graduates
Time: 14:00-17:00, April 9; April 10
Venue: Xiamen Human Resources Market
Attendance: 300 persons
Sponsors:
Organizing Committee of the 14h CXMEE
Xiamen Personnel Bureau
Organizers:
Xiamen Human Resources Services Center
Pan Asia Human Resources Management & Consulting Corporation

  1. The 9h Cross-Strait Machinery, Electrical & Electronics Job Fair

Time: 8:00-13:00
Venue: Xiamen Human Resources Market
Sponsors:
Organizing Committee of the 14h CXMEE
Xiamen Personnel Bureau
Organizers:
Xiamen Human Resources Services Center

April 10
1.    Shimao Hubin Garden Project Groundbreaking Ceremony
Time: 9:30
Venue: Shimao project worksite, Hubian Reservoir
Sponsor:
Xiamen Shimao Property Co., Ltd.
Organizer: Hubian Reservoir Block Construction Command Office
Attendees: Principals of all project-related institutions

 

Dedicated Matchmaking Symposiums
April 8th
1. Energy-saving Lighting Procurement and Matchmaking Symposium
Time: 14:30-17:00
Venue: Xiamen International Conference & Exhibition Center
Sponsors:
Organizing Committee of the 14h CXMEE
Taipei Importers & Exporters Association of Taipei
Organizers:
Xiamen Taiwan Trade Promotion Center
Taipei Importers & Exporters Association of Taipei

2.  2010 Cross-Straits Photonics Industry Matchmaking – Modern Energy-saving Lighting Demonstration Project Demand and Supply Matchmaking Seminar
Time: 14:30-17:30
Venue: Flat Panel Cooperation for Win-Win Results
Sponsors:
Xiamen Municipal People’s Government
Committee for the Promotion of Economic Cooperation between Fujian and Taiwan
Fujian Provincial Department of Information Industry
Organizers:
Xiamen Economic Development Bureau
Xiamen Municipal Works & Gardens Administration Bureau
Xiamen LED Promotion Center

 

April 9

1. 2010 Cross-Straits Photonics Forum & Industry Matchmaking Event - Energy-saving Lighting Procurement and Matchmaking Symposium
Date: April 9th
Venue: Xiamen International Conference & Exhibition Center
Sponsors:
Organizing Committee of the 13th CXMEE
Fujian Provincial Department of Information Industry
Fujian Provincial Department of Science & Technology
Xiamen Municipal Trade Development Bureau
Xiamen Science and Technology Bureau
Xiamen Office of Emerging Industries
Organizers:
Fujian Association of Optical Electronics Industry
Xiamen Association of Optical Electronics Industry
Xiamen Cross-strait Science & Technology Exchange & Cooperation Association